VOICES OF COOL 101.3 FM
Smokey Rivers
On AIR Monday – Saturday — 07:00 AM- 11:00 AM
As a young boy, Smokey was fascinated with those guys living in his father’s radio. So, he pried it open looking for the people in
side. He was unsuccessful at finding the people but received a short education from his dad about where the people lived. His dad arranged a visit to a local radio station for him to see how radio is made. At that moment, he discovered his calling.On his first day as a college
freshman, he signed up to host a weekly show on the campus station. In his sophomore year, he began
his first paid radio gig running the weekly American Top 40 program on a local commercial station. From there, he launched his career first as a radio personality, then as a programmer of various radio formats at stations in Nashville, New York, St. Louis, Washington DC, Phoenix, Seattle and San Francisco. During his time in Phoenix, he and his wife Cindy owned and operated a successful breakfast and lunch restaurant.
“The thrill of being on-air daily is so much a part of me. I enjoy sharing the music, the short stories about the artists and songs, and semi-useful knowledge about the things I love: Family, friends, cooking, staying fit, and moving listeners to better outcomes.”
To complement his love for radio, Smokey is an active member of Big Brothers/ Big Sisters, a kitchen hobbyist, a home DIY kind of guy and an aspiring golfer in search of a 10 handicap.
Leo on the Radio
On AIR 11:00 AM – 2:00 PM Monday – Saturday
Leo’s career in radio spans 25 years across Texas, beginning in his hometown of El Paso. Leo had the opportunity to experience various cities before settling in West Texas. His dedication to radio in Texas is evident as he has worked in different regions including Midland-Odessa and now Central Texas. Throughout his career, Leo has been deeply involved in community service. Leo’s passion for music shines through his work, where he shares his love for all genres with his audience.
Max Tooker
On AIR 2:00 PM – 6:00 PM Monday – Saturday
Max Tooker returns to his radio roots as afternoon drive host on COOL 101.3. Over 50 years in broadcasting including Waco and Dallas, Texas, Huntsville, Alabama, Cape Town, South Africa, and
Stuart, Melbourne and West Palm Beach, Florida. Ten years as co-host of a popular morning radio show in Central Texas. Born and raised in Waco. President/CEO of AdMax Advertising.